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	<title>W Kevin Gilbert</title>
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	<link>http://wkevingilbert.me</link>
	<description>The Personal Blog of W Kevin Gilbert</description>
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		<title>Now What? &#8211; TIME</title>
		<link>http://wkevingilbert.me/2011/06/06/now-what-time/</link>
		<comments>http://wkevingilbert.me/2011/06/06/now-what-time/#comments</comments>
		<pubDate>Mon, 06 Jun 2011 05:56:36 +0000</pubDate>
		<dc:creator>Kevin Gilbert</dc:creator>
				<category><![CDATA[Business Owner / Partner]]></category>
		<category><![CDATA[Entrepreneur]]></category>

		<guid isPermaLink="false">http://wkevingilbert.me/?p=513</guid>
		<description><![CDATA[<blockquote>A recent study from Rutgers University analyzing data from 2006 to 2010 found that more than 30% of recession-era college grads didnt land a job within six months of finishing school. And those who did find one were being paid less. The scramble for postcollege work has graduates racking their brains for ideas on how to get a good gig.

<blockquote>via <a href="http://www.time.com/time/magazine/article/0,9171,2075326-1,00.html">Now What? - TIME</a>.</blockquote>
</blockquote>]]></description>
			<content:encoded><![CDATA[<blockquote><p><a href="http://www.time.com/time/magazine/article/0,9171,2075326-1,00.html"><img class="alignleft" style="margin-left: 0px; margin-right: 10px; margin-top: 0px; margin-bottom: 10px;" title="College Grads Having Hard Time Finding Jobs" src="http://wkevingilbert.me/wp-content/uploads/2011/06/wcommencement_0613.jpg" alt="College Grads Having Hard Time Finding Jobs" width="229" height="150" /></a></p>
<p>A recent study from Rutgers University analyzing data from 2006 to 2010 found that more than 30% of recession-era college grads didn&#8217;t land a job within six months of finishing school. And those who did find one were being paid less. The scramble for post-college work has graduates racking their brains for ideas on how to get a good gig.</p>
<blockquote><p>via <a href="http://www.time.com/time/magazine/article/0,9171,2075326-1,00.html">Now What? &#8211; TIME</a>.</p></blockquote>
</blockquote>
<p>Commentary here&#8230;Curabitur blandit tempus porttitor. Maecenas faucibus mollis interdum. Donec ullamcorper nulla non metus auctor fringilla. Vivamus sagittis lacus vel augue laoreet rutrum faucibus dolor auctor. Donec id elit non mi porta gravida at eget metus.</p>
<p>Nulla vitae elit libero, a pharetra augue. Morbi leo risus, porta ac consectetur ac, vestibulum at eros. Nulla vitae elit libero, a pharetra augue. Cras justo odio, dapibus ac facilisis in, egestas eget quam. Fusce dapibus, tellus ac cursus commodo, tortor mauris condimentum nibh, ut fermentum massa justo sit amet risus. Donec sed odio dui. Donec sed odio dui.</p>
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		<item>
		<title>Quora FAQ for New Users</title>
		<link>http://wkevingilbert.me/2011/01/04/quora-faq-for-new-users/</link>
		<comments>http://wkevingilbert.me/2011/01/04/quora-faq-for-new-users/#comments</comments>
		<pubDate>Tue, 04 Jan 2011 07:44:31 +0000</pubDate>
		<dc:creator>Kevin Gilbert</dc:creator>
				<category><![CDATA[Ramblings]]></category>

		<guid isPermaLink="false">http://wkevingilbert.me/2011/01/04/quora-faq-for-new-users/</guid>
		<description><![CDATA[Quora FAQ for New Users 3 answers on Quora Quora FAQ for New Users]]></description>
			<content:encoded><![CDATA[<p>Quora FAQ for New Users 3 answers on Quora</p>
<p><span class="qlink_container"><a href="http://www.quora.com/Quora-FAQ-for-New-Users">Quora FAQ for New Users</a></span></p>
]]></content:encoded>
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		<item>
		<title>What&#8217;s In A Name</title>
		<link>http://wkevingilbert.me/2010/12/05/whats-in-a-name/</link>
		<comments>http://wkevingilbert.me/2010/12/05/whats-in-a-name/#comments</comments>
		<pubDate>Sun, 05 Dec 2010 16:02:45 +0000</pubDate>
		<dc:creator>Kevin Gilbert</dc:creator>
				<category><![CDATA[Father]]></category>
		<category><![CDATA[boys]]></category>
		<category><![CDATA[Christmas]]></category>
		<category><![CDATA[name]]></category>
		<category><![CDATA[present]]></category>
		<category><![CDATA[puppy]]></category>

		<guid isPermaLink="false">http://wkevingilbert.me/2010/12/05/whats-in-a-name/</guid>
		<description><![CDATA[Puppy made it through the night. Took her out this morning a little before 7:00. She took care of business immediately, looked up at me as if to say, &#8220;Pick me up, take me inside. It&#8217;s FREEZING out here!&#8221; Good girl. The boys settled on a name&#8230;Eve. Being big fans of Wall•E, when we told [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://wkevingilbert.me/wp-content/uploads/2010/12/20101205-105927.jpg"><img src="http://wkevingilbert.me/wp-content/uploads/2010/12/20101205-105927.jpg" alt="" class="alignleft size-full" /></a>Puppy made it through the night. Took her out this morning a little before 7:00. She took care of business immediately, looked up at me as if to say, &#8220;Pick me up, take me inside. It&#8217;s FREEZING out here!&#8221;</p>
<p>Good girl. </p>
<p>The boys settled on a name&#8230;Eve. Being big fans of Wall•E, when we told them to think of girl names, they both agreed on Eve. We figured it was a sign since they don&#8217;t agree on much. </p>
<p>I&#8217;m finding myself calling her Evie.</p>
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		<item>
		<title>Lost</title>
		<link>http://wkevingilbert.me/2010/11/06/lost/</link>
		<comments>http://wkevingilbert.me/2010/11/06/lost/#comments</comments>
		<pubDate>Sun, 07 Nov 2010 01:56:43 +0000</pubDate>
		<dc:creator>Kevin Gilbert</dc:creator>
				<category><![CDATA[Father]]></category>
		<category><![CDATA[growing up]]></category>
		<category><![CDATA[lost]]></category>
		<category><![CDATA[parenting]]></category>
		<category><![CDATA[tooth]]></category>

		<guid isPermaLink="false">http://wkevingilbert.me/?p=467</guid>
		<description><![CDATA[Lost...and a little reflection on being a Dad.]]></description>
			<content:encoded><![CDATA[<p>So today marked the end, and beginning, of an era as Neal, my oldest, lost his first tooth. Of course, that&#8217;s really a misnomer since the tooth&#8217;s not lost. We all know exactly where the tooth is. It&#8217;s in the cute little Tooth Fairy pillow he got as a baby. He did great, until he saw the blood. That made him pause and rethink just what was happening. But he mustered up the courage, as did I, and with one quick pull, it was out. And the next thing I knew, I heard him ask for the car keys. What&#8217;s up with that? It was just yesterday that we brought him home from the hospital, all bundled up, head flopping around, momma screaming, me stopping the car on I-285 in the middle of rush hour to double, no quadruple check how secure he was in his car seat, which seemed enormous at the time. He can&#8217;t be almost six, losing his first tooth already. Can he? Where does the time go? I&#8217;m beginning to understand more and more the notion that life is truly a vapor, gone in an instant.</p>
<p>Yeah, I know it&#8217;s just a tooth. But every moment is a gift I want to live every one to the fullest. I just wanted to take a moment to reflect. Ok. Reflection done. Thanks for indulging me.</p>
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		<item>
		<title>Does this post trigger a tweet?</title>
		<link>http://wkevingilbert.me/2010/11/04/does-this-post-trigger-a-tweet/</link>
		<comments>http://wkevingilbert.me/2010/11/04/does-this-post-trigger-a-tweet/#comments</comments>
		<pubDate>Thu, 04 Nov 2010 08:12:30 +0000</pubDate>
		<dc:creator>Kevin Gilbert</dc:creator>
				<category><![CDATA[Ramblings]]></category>
		<category><![CDATA[test]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://wkevingilbert.me/2010/11/04/does-this-post-trigger-a-tweet/</guid>
		<description><![CDATA[Does this post trigger a tweet? I&#8217;m posting from my iPhone and I am not sure as to whether it will in fact trigger TwitterTools to auto tweet. Here goes. Did it tweet?]]></description>
			<content:encoded><![CDATA[<p>Does this post trigger a tweet? I&#8217;m posting from my iPhone and I am not sure as to whether it will in fact trigger TwitterTools to auto tweet. Here goes. Did it tweet?</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Future Quarterback</title>
		<link>http://wkevingilbert.me/2010/11/03/future-quarterback/</link>
		<comments>http://wkevingilbert.me/2010/11/03/future-quarterback/#comments</comments>
		<pubDate>Wed, 03 Nov 2010 08:24:25 +0000</pubDate>
		<dc:creator>Kevin Gilbert</dc:creator>
				<category><![CDATA[Father]]></category>
		<category><![CDATA[Ramblings]]></category>
		<category><![CDATA[fall festival]]></category>
		<category><![CDATA[football]]></category>
		<category><![CDATA[video]]></category>

		<guid isPermaLink="false">http://wkevingilbert.me/2010/11/03/future-quarterback/</guid>
		<description><![CDATA[Neal tossing the pigskin pretty well at the fall festival this past weekend. I created and posted this entire blog post using only my iPhone. Captured the video with the built in camera. Typed up the text here and uploaded the movie using the WordPress iPhone app. Pretty cool, huh? Your browser does not support [...]]]></description>
			<content:encoded><![CDATA[<p>Neal tossing the pigskin pretty well at the fall festival this past weekend. I created and posted this entire blog post using only my iPhone. Captured the video with the built in camera. Typed up the text here and uploaded the movie using the WordPress iPhone app. Pretty cool, huh?</p>
<p><video src="http://wkevingilbert.me/wp-content/uploads/2010/11/7e438ac.mp4" controls="controls" width="530" height="298">Your browser does not support the video tag</video></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<title>New Panera Location Says Pay What You Want &#8211; NYTimes.com</title>
		<link>http://wkevingilbert.me/2010/05/21/new-panera-location-says-pay-what-you-want-nytimes-com/</link>
		<comments>http://wkevingilbert.me/2010/05/21/new-panera-location-says-pay-what-you-want-nytimes-com/#comments</comments>
		<pubDate>Fri, 21 May 2010 19:59:35 +0000</pubDate>
		<dc:creator>Kevin Gilbert</dc:creator>
				<category><![CDATA[Ramblings]]></category>
		<category><![CDATA[nonprofit]]></category>
		<category><![CDATA[Panera Bread]]></category>
		<category><![CDATA[paradigm shift]]></category>

		<guid isPermaLink="false">http://wkevingilbert.me/?p=432</guid>
		<description><![CDATA[Wow! Now this is a paradigm shift! Do you think it will work? Panera Bread Co. is asking customers at a new restaurant to pay what they want. The national bakery and restaurant chain launched a new nonprofit store here this week that has the same menu as its other 1,400 locations. But the prices [...]]]></description>
			<content:encoded><![CDATA[<p>Wow! Now this is a paradigm shift! Do you think it will work?</p>
<blockquote><p>Panera Bread Co. is asking customers at a new restaurant to pay what they want.</p>
<p>The national bakery and restaurant chain launched a new nonprofit store here this week that has the same menu as its other 1,400 locations. But the prices are a little different &#8212; there aren&#8217;t any. Customers are told to donate what they want for a meal, whether it&#8217;s the full suggested price, a penny or $100.</p>
<p>The new store in the upscale St. Louis suburb of Clayton is the first of what will Panera hopes will be many around the country. Ronald Shaich, Panera&#8217;s CEO until last week, was on hand at the new bakery Monday to explain the system to customers.</p>
<blockquote><p>via <a href="http://www.nytimes.com/aponline/2010/05/19/business/AP-US-Panera-Pay-What-You-Wish.html?_r=4">New Panera Location Says Pay What You Want &#8211; NYTimes.com</a>.</p></blockquote>
</blockquote>
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		<title>YouTube &#8211; Google I/O 2010 &#8211; Keynote Day 2  Android Demo, pt. 1</title>
		<link>http://wkevingilbert.me/2010/05/21/youtube-google-io-2010-keynote-day-2-android-demo-pt-1/</link>
		<comments>http://wkevingilbert.me/2010/05/21/youtube-google-io-2010-keynote-day-2-android-demo-pt-1/#comments</comments>
		<pubDate>Fri, 21 May 2010 19:34:02 +0000</pubDate>
		<dc:creator>Kevin Gilbert</dc:creator>
				<category><![CDATA[Ramblings]]></category>
		<category><![CDATA[Tech]]></category>
		<category><![CDATA[Android]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[developers]]></category>
		<category><![CDATA[Froyo]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Google i/o]]></category>
		<category><![CDATA[iPad]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[open]]></category>

		<guid isPermaLink="false">http://wkevingilbert.me/?p=424</guid>
		<description><![CDATA[Yawn&#8230;not impressed. Allowing dozens of device manufacturers to implement the &#8220;open&#8221; OS as they each, individually see fit will increase the amount of work for developers as they have to develop for lots and lots of different devices. Keyboard or no keyboard? Scroll ball or no scroll ball? Directional keys? Hard buttons? Soft buttons? This [...]]]></description>
			<content:encoded><![CDATA[<p>Yawn&#8230;not impressed. Allowing dozens of device manufacturers to implement the &#8220;open&#8221; OS as they each, individually see fit will increase the amount of work for developers as they have to develop for lots and lots of different devices. Keyboard or no keyboard? Scroll ball or no scroll ball? Directional keys? Hard buttons? Soft buttons? This &#8220;open&#8221; OS only increases the amount of work for developers to ensure that their applications perform as expected on all the different devices available. It will become a cluster, as users just want it to work. Google will blame the device maker, the device maker will blame Google, the application developer will still be blamed by both, and the consumer, especially the non-techie consumer, which is the gross majority, will be screwed. Bring it on Google.</p>
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<p><a href="http://www.youtube.com/watch?v=89xc_1Vv69k&amp;feature=player_embedded">YouTube &#8211; Google I/O 2010 &#8211; Keynote Day 2  Android Demo, pt. 1</a>.</p>
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		<title>I’m Sorry I’m a Christian &#8211; My response</title>
		<link>http://wkevingilbert.me/2010/03/26/i%e2%80%99m-sorry-i%e2%80%99m-a-christian-my-response/</link>
		<comments>http://wkevingilbert.me/2010/03/26/i%e2%80%99m-sorry-i%e2%80%99m-a-christian-my-response/#comments</comments>
		<pubDate>Fri, 26 Mar 2010 12:30:16 +0000</pubDate>
		<dc:creator>Kevin Gilbert</dc:creator>
				<category><![CDATA[Religion]]></category>
		<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[apology]]></category>
		<category><![CDATA[Carlos Whittaker]]></category>
		<category><![CDATA[Christ]]></category>
		<category><![CDATA[Christian]]></category>
		<category><![CDATA[Jesus]]></category>
		<category><![CDATA[Raggamuffin Soul]]></category>
		<category><![CDATA[sorry]]></category>
		<category><![CDATA[Tony Campolo]]></category>

		<guid isPermaLink="false">http://wkevingilbert.me/?p=392</guid>
		<description><![CDATA[This is my response to something I watched and comments I read about it over at Raggamuffin Soul. It is the blog of Carlos Whittaker. Please take a few minutes and watch, listen, read, meditate&#8230;and then tell me what you think about it. Please. Warning to any with virgin ears…Chris Tse drops a few gasp [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://wkevingilbert.me/wp-content/uploads/2010/03/Photoxpress_7248444-e1269579664627.jpg" alt="The Cross" title="The Cross" width="460" height="258" class="aligncenter size-full wp-image-413" /></p>
<p>This is my response to something I watched and comments I read about it over at <a id="aptureLink_P9GL9mElAf" href="http://www.ragamuffinsoul.com/">Raggamuffin Soul</a>. It is the blog of <a id="aptureLink_FZbCDaAvm4" href="http://twitter.com/loswhit">Carlos Whittaker</a>. Please take a few minutes and watch, listen, read, meditate&#8230;and then tell me what <em>you</em> think about it. Please.</p>
<blockquote><p>Warning to any with virgin ears…Chris Tse drops a few gasp “F” Bombs towards the end. Well placed I might add. Chris Tse stood in front of a non Christian crowd and apologized on behalf of who they knew as Christians. I would love your thoughts on his poem.</p>
<blockquote><p>via <a href="http://www.ragamuffinsoul.com/2010/03/im-sorry-im-a-christian/">I’m Sorry I’m a Christian | Ragamuffin Soul</a>.</p></blockquote>
</blockquote>
<p>Here is the video Los posted that elicited a flurry of understanding and hostile comments both.</p>
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<p>I encourage you to click on the link above to read the comments that he has received as a result of posting this. Go ahead. Read them now. And then come back for my take.</p>
<p>As I watched the video, and listened to what Chris Tse says, my Southern Baptist upbringing immediately took hold and I braced for the offense that I knew I would take to what he would say. Thankfully, that only lasted for a moment as I really wanted to hear and understand why someone would apologize for being a Christian.</p>
<p>I got it. I understood his point and I understood his intent. Was I offended by the coarse language? Maybe I should have been, but like Los and some of his commenters point out, I&#8217;m guilty of the same. Maybe it&#8217;s the coarseness of my language, but more times than not, it&#8217;s a coarseness of heart, regardless of my choice of words. But if that becomes the focus of the discussion then the point, and the opportunity to meditate on and respond to what he&#8217;s saying gets lost. </p>
<p>I remember the first time I was challenged in a similar way and how it affected me. I was 17 or 18 years old, attending AtlantaFest, when it was still at the race track. <a id="aptureLink_z3yvYyEBec" href="http://twitter.com/TonyCampolo">Tony Campolo</a> was one of the speakers and I was excited to hear him because my father, a Southern Baptist minister, had introduced me to some of his writings. I&#8217;m still very much challenged by his take on tithing and some of the stories he tells in <a id="aptureLink_UrX452S4Qr" href="http://www.amazon.com/gp/product/0849933994?tag=digidesisolu-20">The Kingdom of God is a Party</a>. I challenge anyone to read that, and the story about the birthday party he gave for <a id="aptureLink_E4SnYxB5T0" href="http://www.youtube.com/watch?v=kWlMV-UmueM#t=6">Alice, the prostitute</a>. Very moving and eye-opening as to how we, the church, have made it unattractive to those on the outside looking in. I&#8217;ve digressed. I can already hear my wife saying, &#8220;Come on. Get on with it.&#8221; Thanks, dear. </p>
<p>What Tony Campolo said that evening was this: &#8220;There are 40,000 children in Africa dying every day due to hunger and disease. And you don&#8217;t give a damn about it. But what&#8217;s really tragic is this&#8230;most of you are so shocked and put off by the fact that I just used the word &#8220;damn&#8221; that you&#8217;ve already forgotten about the dying children.&#8221; Now I&#8217;m sure that&#8217;s not exact, so don&#8217;t give me grief over it. The essence is true, though. That hit me hard. I got it. I understood.</p>
<p>As I read the comments, and responses to comments, I began to think about the fact that the focus was being shifted off what was most important and being put on things that don&#8217;t matter. Does it matter how someone points out that we need to be&#8230;better&#8230;at being the church? Can&#8217;t we all be more loving and giving and less judgmental? Can&#8217;t we find more compassion and offer more grace and mercy? Can&#8217;t we focus on what matters most? Whoever is without sin&#8230;you know the rest. </p>
<p>I thought more and more about Jesus, which obviously was a positive outcome to my viewing the video. I thought about what Jesus focused on as he spent time with his disciples. I thought about who He spent time with and how He engaged them. As they were. Sinners. Just like all of us. What I remember most is love, compassion, forgiveness, mercy. What I can&#8217;t recall, though I&#8217;m sure someone will point it out for me, is Jesus focused on theology. Certainly not for the sake of theology, if He did. I think the closest He came was whenever He would engage the Pharisees. Weren&#8217;t they the &#8220;church&#8221; of their time? Weren&#8217;t they focusing on all the wrong things? Weren&#8217;t they making the church unattractive?</p>
<p>I love, love, love how Los put it. Again, paraphrasing, he said he&#8217;d rather engage with a few folks who were truly struggling with their faith and wanting to talk about how to be less &#8220;Christian&#8221;, but more Christ-like rather than argue theology with the masses. Don&#8217;t you think Satan finds satisfaction in our trivial arguments? Don&#8217;t you think he wants us to get bogged down in that muck? If we&#8217;re arguing theology, we certainly don&#8217;t have time to love and share our life with someone who needs it. </p>
<p>I&#8217;m sure there will be folks that disagree and find fault with points I humbly try to make here. That&#8217;s ok. I offer you the same grace and mercy that has been extended to me. Let&#8217;s just focus on what matters most.    </p>
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		<title>What would Apple need to offer for you to drop your cable/satellite subscription?</title>
		<link>http://wkevingilbert.me/2010/03/18/what-would-apple-need-to-offer-for-you-to-drop-your-cablesatellite-subscription/</link>
		<comments>http://wkevingilbert.me/2010/03/18/what-would-apple-need-to-offer-for-you-to-drop-your-cablesatellite-subscription/#comments</comments>
		<pubDate>Thu, 18 Mar 2010 21:31:35 +0000</pubDate>
		<dc:creator>Kevin Gilbert</dc:creator>
				<category><![CDATA[Ramblings]]></category>
		<category><![CDATA[Tech]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[AppleTV]]></category>
		<category><![CDATA[cable]]></category>
		<category><![CDATA[MacDailyNews]]></category>
		<category><![CDATA[satellite]]></category>

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		<description><![CDATA[Is the right question "What would Apple need to offer for you to drop your cable/satellite subscription?" Or is it "How will/should Apple innovate with AppleTV that makes it a standout, successful product that fits with their newfound mobile strategy and success?"]]></description>
			<content:encoded><![CDATA[<p>This is a post over at MacDailyNews.com from earlier today:</p>
<blockquote><p>This is an open-ended question for our readers who are cable/satellite subscribers:What would Apple have to offer for you to seriously consider dropping your cable/satellite subscription?Certain networks? Tiers of networks bundles or à la carte network selection? Specific monthly subscription price? Cost of hardware? Additional capabilities Blu-ray, DVR, 1080p, etc.?</p>
<blockquote><p>MacDailyNews Take: We&#8217;d need the major networks, certain cable networks, HBO, a robust sports package which would mean live streaming from Apple for a reasonable monthly fee that we wont specify for fear of tainting your responses below. Wed hope it would be something our current Apple TV hardware could accommodate via firmware update, but would consider a new hardware purchase depending on the additional capabilities offered.</p></blockquote>
<p>via <a href="http://www.macdailynews.com/index.php/weblog/comments/what_would_apple_need_to_offer_for_you_to_drop_your_cable_satellite_subs/">MacDailyNews</a>.</p></blockquote>
<p><a href="http://wkevingilbert.me/wp-content/uploads/2010/03/08appletv3.png"><img src="http://wkevingilbert.me/wp-content/uploads/2010/03/08appletv3-272x300.png" alt="AppleTV" title="AppleTV" width="272" height="300" class="alignright size-medium wp-image-387" /></a>I wanted to comment, but it started getting a little long, so I figured I&#8217;d respond with my own post about it.</p>
<p>I think, for me, it&#8217;s not about either cable/satellite <em>or</em> AppleTV. I have, and love, cable internet service. I wouldn&#8217;t get rid of that because it&#8217;s my ISP. I&#8217;m not a satellite user, so I don&#8217;t have much opinion there. Although I did switch back to cable about 5 years ago after using satellite for a few years. For me, cable has been a better value primarily because of high-speed internet access. There is no one offering anything remotely as fast as my cable company in my area. So, to discuss the question at hand, &#8220;What would Apple need to offer for [me] to drop [my] cable/satellite subscription?&#8221; I would have to answer that Apple would have to become an ISP with better value than my cable company.</p>
<p>With the context of AppleTV surrounding this question, though, I&#8217;d like to clarify. Isn&#8217;t MacDailyNews really trying to ask this, &#8220;What does Apple need to do to make the AppleTV no longer a &#8220;hobby&#8221;, but a product that&#8217;s as successful, if not more, than iPhone, iPod Touch, iPad?&#8221; Because if that&#8217;s the real question, we might want to think about how Apple&#8217;s been referring to themselves lately, as a mobile electronics company. AppleTV is not a mobile device. Sure some people may have one in their camper or tour bus, but it&#8217;s not going in your pocket or backpack. Not like the previous three incredibly successful mobile products. <em>(Yes, I&#8217;m speculating on the iPad, but early indications are good.)</em> How does AppleTV fit into Apple&#8217;s mobile strategy? That&#8217;s a better question if you ask me. And I&#8217;m not &#8220;dissin&#8217;&#8221; on MacDailyNews. They are still one of my favorite Mac news publications around.</p>
<p>I think there are some obvious and not so obvious possibilities. One of the obvious is tighter integration with iPhone, iPod Touch and the new iPad. Apple&#8217;s Remote app is pretty good, but it could still be improved. Can you imagine a newly improved iPad version of Remote for AppleTV? I can. Unfortunately I&#8217;m not a mock-up artist or I&#8217;d come up with something cool to express what I&#8217;m thinking, but I think there could be some really nice interface enhancements to Remote once the iPad hits. As for the not so obvious, what about the other recent patent filings that show Apple looking at smart/connected/automated home technology? What if AppleTV could become a hub for your home&#8217;s various systems, such as lighting, HVAC, security, etc. What if, again, the iPad allowed for amazing user interface and control of home automation? Now I&#8217;m getting more and more interested in AppleTV and how I can&#8217;t live without it.</p>
<p>I enjoy my AppleTV and I look forward to seeing how Apple makes it even better. But I still need an ISP. Unless Apple gets into that business as well, the question posed by MacDailyNews is irrelevant to me.</p>
<p>What do you think? Leave me some comments below.</p>
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